perfume art. not a scent for the masses.

art. an intensely discussed term that is continually being interpreted and charged in new ways. but what stays the same is the fact that art tends to be for the elite rather than the crowd and is based on “ability“.

so is perfume art?

yes. at least at biehl. parfumkunstwerke (i.e. perfume artworks) where you won’t find scents for the masses and so-called designer fragrances that are nothing more than a trend mass produced a million times over.

biehl. parfumkunstwerke considers itself to be an olfactory gallery. a free space for perfume artists who can present their extraordinary creations to an audience without having to take market research, marketing, and maximal margins into consideration. quality and exclusiveness count and not just in regard to the ingredients used.

above all, biehl. parfumkunstwerke aim to surprise and open up new possibilities of a very personal style for those who wear it.

in short, it is not a scent for the masses.   next >